Thank you to all of you who replied to our first correspondence with well wishes and positivity. Alps & Meters is now “live” across Instagram, Facebook, and Twitter and we continue to receive positive feedback from a variety of supporters and channels.
Embedded in many of the responses received from our members were requests for a sneak preview of our first product collection. We feel that the pictures below help to illustrate our new vision of performance outerwear that will excite and surprise our customers. The first class protective characteristics and design sensibility of our FORGED PERFORMANCE product creation philosophy make for pieces that are tailored, technical, and timeless. These great images, taken by photographer Dave Bradley, are partial body shots of our signature Men’s Shawl Collar Jacket. Replicating classic garment construction methods, the dense lambswool yarn is knitted to reflect the exceptional ergonomics and aesthetic nostalgia of traditional ski sweaters. And while wool has natural moisture wicking qualities, a contemporary Teflon nano-coating has been applied to the yarn to enhance its water resistance.
Also, you will notice beautiful, full grain, water resistant leather trims applied in high-wear areas. Our interest in leather stems from its considerable durability and comfortable pliability as well as its romantic optics. In combination with our warm wool body, the application of leather is a means of offering our winter enthusiasts the ultimate in high quality protection. Additionally, as a natural material, the leather will wear-in wonderfully as it ages – capturing scratches, nicks, marks, and memories of timeless winter adventures.
Stay tuned as we share more about our products, inspirations, and collaborations as we ready for launch in November '14!
Team Alps & Meters